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An Eye for Design. A Heart for the Planet.

An Eye for Design. A Heart for the Planet.

Our mission is to create a truly conscious clothing brand through innovation in design, materials and supply chain management. We are guided by the vision of cultivating a sustainable fashion ecosystem in which the people who make garments are guaranteed fair working conditions and the environment is protected.

Truhly Ready

As a founding team, we have over 50 years of combined experience in eCommerce, fashion and sustainable production under our belts. So starting a business at the intersection of all three is basically in our DNA. We are committed to having a positive impact close to home. And what better place to start than by radically rethinking the way clothing is produced for future generations?

Truhly Ready
Truhly Fair

Truhly Fair

We believe that every human deserves fair wages, a safe working environment and opportunities to soar. Our manufacturing partner is SA8000 certified to ensure that our garment workers receive the support and compensation they deserve.

Truhly Sustainable

We are dedicated to respecting and protecting our planet for future generations. Our far-reaching sustainability efforts include organic clothing, compostable packaging solutions and waste reduction measures.

Truhly Sustainable